Drive traffic, leads and sales to your website

As the fiscal year ends for many organizations and before we gear up for fall, summer is a great time to review your marketing materials, specifically your website. I recently finished styling an ebook for OverGo Studio on the “25 website ‘Must Haves’ for driving...

Logos, resolution and invitation pricing

Recently several of my clients have been asking about their logo files and which is the “print” one. They have also been asking, “Is this photo large enough for our newsletter?” I happened to write about both questions last year and thought it would be helpful to...

Yes, design can solve problems

Wow, it was a busy first quarter. Between two think tanks and a design symposium, I was immersed in planning and surrounded by sharp, strategic design minds. This involvement reaffirmed something I always believed was true: the best designers are great problem...

Working in Photoshop and InDesign

I like empowering my clients to help themselves. Working with tight budgets can be a challenge, so you need to use your resources wisely. With that in mind, some of my non-profits choose to handle smaller projects in-house and save me for their bigger endeavors. I...

4 Inbound Marketing Tools

I help companies with their design needs, building strong creative for various platforms. Some have marketing departments, some don’t. Now more than ever, I’m collaborating on strategy and which marketing channels to utilize as well. I spoke with content manager,...

Exceeded Goals with Consistent Marketing

Marketing works, I’m proof. I grew my business a whopping 44% this year and I contribute that to my faithful marketing efforts. In 2013 I wrote a monthly newsletter, had a daily Pinterest project, grew my list organically, blogged and went to a networking event about...